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ADA Website Accessibility Lawsuit: Outdoor Gear Retailer

Case # · District Court, S.D. Florida · Filed March 13, 2020

Plaintiff's Firm: RODERICK V. HANNAH, ESQ., P.A. and LAW OFFICE OF PELAYO DURAN, P.A.

Mislabeled Search ButtonScreen Reader IncompatibilityMislabeled LinksContent Structure LossWCAG 2.0 Level AA Failure

Case Summary

Plaintiff VICTOR ARIZA has filed an ADA Title III website accessibility lawsuit against an outdoor gear and apparel retailer in the United States District Court for the Southern District of Florida on March 13, 2020. Represented by RODERICK V. HANNAH, ESQ., P.A. and LAW OFFICE OF PELAYO DURAN, P.A., the plaintiff alleges that the e-commerce website of a Florida for-profit corporation is inaccessible to visually disabled individuals.

The complaint details several accessibility barriers, including a mislabeled search button, menu drop-down options not labeled for screen reader integration, mislabeled links, content presented without losing information and structure, and inconsistent site interfacing with screen reader software. Furthermore, the website allegedly lacks prompting information for online forms, an accessibility notice, statement or policy, and fails to meet WCAG 2.0 Level AA standards.

This lawsuit highlights significant legal risks for online retailers and similar businesses whose digital platforms are not fully accessible to disabled users. Non-compliance with ADA Title III and web accessibility guidelines can lead to injunctive relief, declarations of violation, and potential awards for attorney's fees and costs, emphasizing the critical need for inclusive digital design to prevent ongoing harm and discriminatory practices.

Case Q&A

What specific WCAG violations is this outdoor gear retailer accused of?

The outdoor gear retailer's website is accused of having a mislabeled search button, menu drop-down options not labeled for screen reader integration, mislabeled links, content losing information and structure, and inconsistent screen reader interfacing. It also lacks prompting information for online forms and fails to meet WCAG 2.0 Level AA or higher.

Who filed this lawsuit, and which law firm?

This lawsuit was filed by VICTOR ARIZA, represented by the law firms RODERICK V. HANNAH, ES

, P.

and LAW OFFICE OF PELAYO DURAN, P.

What legal risk does this create?

This case demonstrates the ongoing legal risk for businesses operating websites that are not accessible to individuals with disabilities under ADA Title III, potentially leading to lawsuits seeking injunctive relief, policy changes, and recovery of legal costs for discriminatory practices.

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