ADA Website Accessibility Lawsuit: an online uniform and apparel retailer
Plaintiff's Firm: RODERICK V. HANNAH, ESQ., P.A. and LAW OFFICE OF PELAYO DURAN, P.A.
Case Summary
VICTOR ARIZA, represented by RODERICK V. HANNAH, ESQ., P.A. and LAW OFFICE OF PELAYO DURAN, P.A., has filed a lawsuit in the United States District Court for the Southern District of Florida on December 9, 2020, alleging that an online uniform and apparel retailer's website is inaccessible to visually disabled users, thereby violating Title III of the Americans with Disabilities Act (ADA).
The lawsuit specifically claims that the e-commerce website contains numerous accessibility barriers, including missing image descriptions, mislabeled images, inaccessible product descriptions, prices, and reviews when opened in a new window, mislabeled social media links, a mislabeled search text box, and mislabeled product colors. Additionally, the "Contact us" telephone number is inaccessible via keyboard navigation, and the website lacks necessary prompting information for visually disabled users to fill out online forms. The plaintiff also asserts the platform does not meet WCAG 2.0 Level AA standards and lacks an accessible "accessibility" policy or contact information for disabled users.
This action highlights the legal exposure for other online retailers operating e-commerce websites and digital platforms that fail to provide full and equal access to individuals with visual disabilities under Title III of the ADA. Businesses in the uniform and apparel sector, and any other public accommodations with an online presence, are on notice to ensure their digital offerings are compliant with web accessibility standards to mitigate potential litigation and ensure inclusivity for all customers.
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Case Q&A
What specific WCAG violations is this online uniform and apparel retailer accused of?
The online uniform and apparel retailer is accused of missing image descriptions, mislabeled images, inaccessible product information via keyboard, mislabeled social media links, a mislabeled search text box, mislabeled product colors, an inaccessible "Contact us" telephone number through keyboard navigation, and lacking prompting information for online forms. The website also allegedly fails to meet WCAG 2.0 Level AA standards.
Who filed this lawsuit, and which law firm?
VICTOR ARIZA filed this lawsuit, represented by RODERICK V. HANNAH, ES
, P.
and LAW OFFICE OF PELAYO DURAN, P.
What legal risk does this create?
This lawsuit creates significant legal risk for other online uniform and apparel retailers and similar e-commerce businesses that do not ensure their websites are fully accessible to individuals with disabilities, as non-compliance with ADA Title III and WCAG standards can lead to costly litigation.